Our offer in a nutshell
Meraki Concepts is a full-service provider in the field of writing and communication. We utilize the incredible power of words to create communication strategies, content and writing that is designed to be effective, relevant, and most of all, purpose driven. Our working style is characterized by its undying commitment to fulfil the desired objective of our clients – be it to inform, entertain, make the reader respond to a call to action or even influence the way you are perceived by your target audience. Furthermore, we have specifically specialized in English writing for companies where English is not the native language of their communication.
Meraki Concepts specializes in writing for both commercial and artistic purposes. Because of this, we offer a wide spectrum of writing services from writing sales copy, corporate communication and marketing collateral to ghostwriting, editing, fiction writing and more. We handle every project, big or small, with the same amount of respect and dedication and uphold the values of transparency, professionalism, quality and discretion at all times.
Our services in detail
English Writing for Non-Native Speakers
Meraki Concepts has specialized in writing English content and copy for companies and brands where English is not the native language of their communication. Translations are often done word-for-word, even by well-established agencies, which results in awkward wording and grammatical inconsistencies, which would read unnatural to a native English speaker. At Meraki Concepts, we do contextual translations in order to transport the original message at the same standard, efficiency and exactness as its original version.
Contextual translations from German to English
Proofreading and editing of original English text of any kind
Proofreading and editing of English text of any kind that came from a previous translation
Strategic Communication
The correct usage of words is one of the most powerful tools in marketing, branding and sales. They dictate the way a brand or business is perceived, valued and understood. Together with the client, we analyze the best communication strategy that is suitable for their brand, business or product. The goal of every project is to create human and authentic personas that serve as foundation to develop authentic, consistent and relatable communication efforts that resonate with the target audience.
Creating brand personas that serve as basis for all communication
Analyzing and optimizing existing communication strategies
Developing communications strategies designed to fulfil specific purposes
Commercial Writing
Meraki Concepts writes purpose-driven and intuitive communication that align with the client’s commercial objectives. We write persuasive, high-converting and effective copy that drives the target audience to respond to your call to action. This is highly beneficial for clients who wish to turn prospects into clients, increase conversion rates and overall optimize their marketing efforts.
Conceptualization of email marketing and sales campaigns, including seasonal and event-specific campaigns, shopping cart abandonment and evoking a call to action in readers
Sales copy including sales letters and landing pages
Marketing collateral including brochures, flyers, manuals and more
Advertisement Copy for social media and traditional ads
Content Writing
Content writing and engagement marketing are powerful tools to further drive the realization of your commercial goals. We write content that entertains, inspires, educates or provokes to align with the client’s overall objective.
Corporate communication including website content, company portraits and mission-vision statements
Creation of content calendars and writing of blog posts and articles
Creation of content calendars and writing of social media posts
Writing of speeches and essays for various purposes
Storytelling
Meraki Concepts employs storytelling techniques in all its writing and communication projects. It is a fact that people love stories more than just mere facts. However, we also specialize in the writing of stories in a classical context. Whether it is a manuscript that needs finetuning of a story idea that needs to unfold, we offer our services to bring your story to light.
Proofreading and editing of an existing manuscript
Creation of and consultation for plot outlines, story engineering and character development
Ghostwriting of novels, novellas and short stories
Independent journalism requiring research, interviews and immersion
